Market Overview: Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures

NAICS Code 
7114
Market Definition
Total Addressable Market
Precedent Transactions
VC Deals
Private Comps
Public Comps
Fragmentation
M&A Trends
Funding Trends
Segmentation
Growth Drivers
Risks
Value Chain

Market Definition

The industry under NAICS 7114 encompasses Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures. This industry primarily includes individuals and firms representing or managing the careers of these public figures.

Total Addressable Market (TAM)

As of the most recent available data, the total addressable market for the Agents and Managers industry is approximately $15 billion, with a compound annual growth rate (CAGR) of 5.2%.

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Precedent Transactions

Note: Table includes transactions for any companies, including those outside
Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
making acquisitions within this market.
<div class="flex-table precedent-transactions"> <div class="flex-table-body"> <div class="flex-table-column"> <div class="flex-table-header__cell">Date</div> <div class="flex-table-content__cell">07/2024</div> <div class="flex-table-content__cell">06/2024</div> <div class="flex-table-content__cell">05/2024</div> <div class="flex-table-content__cell">05/2024</div> <div class="flex-table-content__cell">05/2024</div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Acquirer</div> <div class="flex-table-content__cell"><a href="https://hoozu.com" target="_blank" rel="nofollow noopener noreferrer">Hoozu</a></div> <div class="flex-table-content__cell"><a href="https://unitedtalent.com" target="_blank" rel="nofollow noopener noreferrer">United Talent Agency</a></div> <div class="flex-table-content__cell"><a href="https://clearmotive.ca" target="_blank" rel="nofollow noopener noreferrer">Clearmotive Marketing Group</a></div> <div class="flex-table-content__cell"><a href="https://thisisaudience.com" target="_blank" rel="nofollow noopener noreferrer">Audience Collective US</a></div> <div class="flex-table-content__cell"><a href="https://atcgroupplc.com" target="_blank" rel="nofollow noopener noreferrer">ATC Group</a></div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Target</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Acquisition Value</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">TEV</div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Deal type</div> <div class="flex-table-content__cell">Corp</div> <div class="flex-table-content__cell">Corp</div> <div class="flex-table-content__cell">Corp</div> <div class="flex-table-content__cell">Corp</div> <div class="flex-table-content__cell">Corp</div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Employees</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Annual Growth</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Source</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> </div> </div>

VC Deals

<div class="flex-table precedent-transactions"> <div class="flex-table-body"> <div class="flex-table-column"> <div class="flex-table-header__cell">Date</div> <div class="flex-table-content__cell">07/2024</div> <div class="flex-table-content__cell">07/2024</div> <div class="flex-table-content__cell">07/2024</div> <div class="flex-table-content__cell">07/2024</div> <div class="flex-table-content__cell">07/2024</div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Investor</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Company</div> <div class="flex-table-content__cell"><a href="https://ferretly.com" target="_blank" rel="nofollow noopener noreferrer">Ferretly International, LLC</a></div> <div class="flex-table-content__cell"><a href="https://freebnk.io" target="_blank" rel="nofollow noopener noreferrer">FreeBnk</a></div> <div class="flex-table-content__cell"><a href="https://peeriot.io" target="_blank" rel="nofollow noopener noreferrer">Peeriot.</a></div> <div class="flex-table-content__cell"><a href="https://hoophello.com" target="_blank" rel="nofollow noopener noreferrer">Hoop</a></div> <div class="flex-table-content__cell"><a href="https://onaji.io" target="_blank" rel="nofollow noopener noreferrer">onaji</a></div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Amount Raised</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">TEV</div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> <div class="flex-table-content__cell blurred-cell"> 00M </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Employees</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Annual Growth</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Round</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> </div> </div>

Private Comps

<div class="flex-table private-comps"> <div class="flex-table-column"> <div class="flex-table-header__cell">Company</div> <div class="flex-table-content__cell"><a href="https://caa.com" target="_blank" rel="nofollow noopener noreferrer">Creative Artists Agency</a></div> <div class="flex-table-content__cell"><a href="https://octagon.com" target="_blank" rel="nofollow noopener noreferrer">Octagon</a></div> <div class="flex-table-content__cell"><a href="https://redlightmanagement.com" target="_blank" rel="nofollow noopener noreferrer">Red Light Management</a></div> <div class="flex-table-content__cell"><a href="https://gersh.com" target="_blank" rel="nofollow noopener noreferrer">The Gersh Agency</a></div> <div class="flex-table-content__cell"><a href="https://paradigmagency.com" target="_blank" rel="nofollow noopener noreferrer">Paradigm Talent Agency</a></div> </div> <div class="flex-table-body"> <div class="cta-banner"> <h2 class="title-two">See all private companies in Grata</h2> <a href="https://grata.com/get-started" class="button button-no-top-margin w-button">Get&nbsp;Started Now</a> </div> <div class="flex-table-column"> <div class="flex-table-header__cell pl-3">Rev Est</div> <div class="flex-table-content__cell blurred-cell pl-3"> 000.000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000.000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000.000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000.000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Employee Est</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Annual Growth Est</div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Total Capital Raised</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Lead Investor/Owner</div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> <div class="flex-table-content__cell blurred-cell"> 000.000 </div> </div> </div> </div>
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Public Comps

<div class="flex-table public-comps"> <div class="flex-table-column"> <div class="flex-table-header__cell"></div> <div class="flex-table-content__cell"> <b>Industry Mean</b> </div> <div class="flex-table-content__cell"> <b>Industry Median</b> </div> </div> <div class="flex-table-body"> <div class="cta-banner horizontal"> <h2 class="title-two">See the full industry in Grata</h2> <a href="https://grata.com/get-started" class="button button-no-top-margin w-button">Get&nbsp;Started Now</a> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV/Rev</div> <div class="flex-table-content__cell blurred-cell pl-3"> 00x </div> <div class="flex-table-content__cell blurred-cell pl-3"> 00x </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV/EBITDA</div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV/Gross Profit</div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EBITDA Margin</div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Gross Margin</div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Market Cap</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Revenue</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EBITDA</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Gross Profit</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Growth</div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> </div> </div> </div> <div class="flex-table public-comps mt-4 main-public-comps-table"> <div class="flex-table-column"> <div class="flex-table-header__cell"></div> <div class="flex-table-content__cell"> <b>Top Comps Mean</b> </div> <div class="flex-table-content__cell"> <b>Top Comps Median</b> </div> <div class="flex-table-content__cell"><a href="https://mhgroup.co.jp" target="_blank" rel="nofollow noopener noreferrer">M H Group Ltd</a></div> <div class="flex-table-content__cell"><a href="https://wilhelmina.com" target="_blank" rel="nofollow noopener noreferrer">Wilhelmina</a></div> <div class="flex-table-content__cell blurred-cell">Xxxxx xxxxx xxxxx</div> <div class="flex-table-content__cell blurred-cell">Xxxxx xxxxx xxxxx</div> </div> <div class="flex-table-body"> <div class="cta-banner"> <h2 class="title-two">See company level data in Grata</h2> <a href="https://grata.com/get-started" class="button button-no-top-margin w-button">Get&nbsp;Started Now</a> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV/Rev</div> <div class="flex-table-content__cell">1.0x</div><div class="flex-table-content__cell">1.0x</div> <div class="flex-table-content__cell blurred-cell pl-3"> 00x </div> <div class="flex-table-content__cell blurred-cell pl-3"> 00x </div> <div class="flex-table-content__cell blurred-cell pl-3"> 00x </div> <div class="flex-table-content__cell blurred-cell pl-3"> 00x </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV/EBITDA</div> <div class="flex-table-content__cell">30.4x</div><div class="flex-table-content__cell">30.4x</div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV/Gross Profit</div> <div class="flex-table-content__cell">2.2x</div><div class="flex-table-content__cell">2.2x</div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> <div class="flex-table-content__cell blurred-cell"> 00x </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EBITDA Margin</div> <div class="flex-table-content__cell">3.7%</div><div class="flex-table-content__cell">3.7%</div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Gross Margin</div> <div class="flex-table-content__cell">67.4%</div><div class="flex-table-content__cell">67.4%</div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Market Cap</div> <div class="flex-table-content__cell">$20.3M</div><div class="flex-table-content__cell">$20.3M</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EV</div> <div class="flex-table-content__cell">$15.1M</div><div class="flex-table-content__cell">$15.1M</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Revenue</div> <div class="flex-table-content__cell">$14.3M</div><div class="flex-table-content__cell">$14.3M</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">EBITDA</div> <div class="flex-table-content__cell">$547K</div><div class="flex-table-content__cell">$547K</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Gross Profit</div> <div class="flex-table-content__cell">$10.6M</div><div class="flex-table-content__cell">$10.6M</div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> <div class="flex-table-content__cell blurred-cell"> $00B </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Growth</div> <div class="flex-table-content__cell">-0.03x</div><div class="flex-table-content__cell">-0.03x</div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> <div class="flex-table-content__cell blurred-cell"> 00% </div> </div> </div> </div>
See public comps data in Grata

Fragmentation

M&A Trends - Strategic Acquirers

<div class="flex-table financial-sponsors"> <div class="flex-table-column"> <div class="flex-table-header__cell">Strategic Acquirers</div> <div class="flex-table-content__cell"><a href="https://paradigmagency.com" target="_blank" rel="nofollow noopener noreferrer">Paradigm Talent Agency</a></div> <div class="flex-table-content__cell"><a href="https://papadakisphotography.com" target="_blank" rel="nofollow noopener noreferrer">George Papadakis Photography</a></div> <div class="flex-table-content__cell"><a href="https://rangemp.com" target="_blank" rel="nofollow noopener noreferrer">Range Media Partners</a></div> <div class="flex-table-content__cell"><a href="https://dolphinentertainment.com" target="_blank" rel="nofollow noopener noreferrer">Dolphin Entertainment, Inc.</a></div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> </div> <div class="flex-table-body"> <div class="cta-banner"> <p class="title-two">See All Strategic Acquirer M&A Events In Grata</p> <a href="https://grata.com/get-started" class="button button-no-top-margin w-button">Get&nbsp;Started Now</a> </div> <div class="flex-table-column"> <div class="flex-table-header__cell pl-3">Deals In Market</div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Total Deals</div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> </div> </div> </div>
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Funding Trends

<div class="flex-table financial-sponsors"> <div class="flex-table-column"> <div class="flex-table-header__cell">Financial Sponsors</div> <div class="flex-table-content__cell"><a href="https://bam.vc" target="_blank" rel="nofollow noopener noreferrer">BAM Ventures</a></div> <div class="flex-table-content__cell"><a href="https://kocpartners.co.kr" target="_blank" rel="nofollow noopener noreferrer">KOC Partners</a></div> <div class="flex-table-content__cell"><a href="https://davidovs.com" target="_blank" rel="nofollow noopener noreferrer">Davidovs VC (DVC)</a></div> <div class="flex-table-content__cell"><a href="https://sweetcapital.com" target="_blank" rel="nofollow noopener noreferrer">Sweet Capital</a></div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> <div class="flex-table-content__cell blurred-cell"> Xxxxx xxxxx xxxxx </div> </div> <div class="flex-table-body"> <div class="cta-banner"> <p class="title-two">See All Funding Events In Grata</p> <a href="https://grata.com/get-started" class="button button-no-top-margin w-button">Get&nbsp;Started Now</a> </div> <div class="flex-table-column"> <div class="flex-table-header__cell pl-3">Deals In Market</div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> <div class="flex-table-content__cell blurred-cell pl-3"> 000 </div> </div> <div class="flex-table-column"> <div class="flex-table-header__cell">Total Deals</div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> <div class="flex-table-content__cell blurred-cell"> 000 </div> </div> </div> </div>

Segmentation

  • Type of Client: Artists, Athletes, Entertainers, Social Media Influencers, Authors.
  • Service Offering: Talent representation, Career management, Sponsorship negotiation, Media training, Legal assistance.
  • Contract Size: Small engagements (<$100k), Medium engagements ($100k-$1M), Large engagements (>$1M).
  • Geographical Markets: North America, Europe, Asia-Pacific, Latin America, Middle East & Africa.
  • Distribution Channel: Direct contracts, Agency partnerships, Online platforms.

Growth Drivers

  • Rising Popularity of Digital Platforms: Increased demand for talent management due to the rise of social media and online content platforms.
  • Globalization of Sports and Entertainment: Growing international opportunities for athletes and entertainers.
  • Increased Sponsorship and Endorsement Deals: More brands are seeking public figures for endorsements.
  • Technological Advancements: Better analytics and communication tools for talent management.
  • Expanding Entertainment Industry: Growth in film, television, and music sectors increasing demand for representation.

Risks

  • Economic Downturns: Recession risks affecting entertainment and sports spending.
  • Regulatory Changes: Potential changes in labor laws and contract regulations.
  • Market Saturation: High competition among agencies and managers.
  • Dependency on Client Success: Revenue risk if represented clients do not achieve anticipated success or have image issues.
  • Technological Disruption: The rise of direct-to-fan platforms may reduce reliance on traditional agents and managers.

Value Chain

  • Talent Acquisition: Scouting and signing new talent.
  • Career Development: Planning and managing career paths and milestones.
  • Marketing & Promotions: Enhancing client visibility and securing promotional opportunities.
  • Contract Negotiation: Securing and negotiating deals and endorsements.
  • Support Services: Providing legal, financial, and media training support.

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