Stay Smart, Stay Early.
Grata tracks real-time changes across industries so you always have the latest information
Discover Your Next Market
Follow emerging trends
Build segment definitions from the ground up
Access curated insights without building decks from scratch
Expand Your Perspective.
Trusted by over 1,000 global customers, 35 of the top 40 firms, and 9 of the top 10 management consulting firms.
INDUSTRY RESEARCH
Dig deep with investment-grade data
Size
Size your market. Access comprehensive company lists, private company revenue estimates, and proprietary employee counts.
Assess
Assess competitive dynamics and M&A potential. See detailed business locations to pinpoint pockets of opportunity.
Capture
Capture hidden subsegments and market adjacencies with comprehensive tagging.
WHY CUSTOMERS LOVE GRATA
Customer Testimonials
"It's both for market mapping—for example, understanding the POS market in Sweden—and for origination. We generate a long list of targets and then enrich that list with details about the players before narrowing down to the most relevant companies."
"I use Grata primarily for opportunity analysis—understanding market maturity by looking at who’s in a space, their profiles, size, and maturity. Talking to one company often exposes an opportunity, and then I use Grata to explore the broader universe of companies, preemptively identifying targets before a call."
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From family-owned roofing companies to PE-backed enterprise software and everything in-between, Grata has the data you need.
Frequently asked questions
What do I get in Grata that I can't find in an industry research report?
Industry reports are based on generic categories. In Grata, you define the market that's right for you - based on specific keywords, location, size, growth, and real data.
The markets I invest in are nuanced and don't fit a standard industry category.
Can I do research in Grata?
This is what Grata is built to do best. In Grata, you define the market that's right for you - based on specific keywords, location, size, growth, and real data. For example, not just "commercial services" but "commercial HVAC that sell to municipalities."
What market-level data does Grata provide?
You can see market size (employee count), deal trends, investors and acquirers, and key themes.
I do expert calls. Why do I need Grata?
Grata provides you with data. Expert calls are helpful for qualitative insights.
What are the most common ways to use the industry research I find in Grata?
Investment committee decks, investment memos, board decks, and due diligence reports.
Check Out Additional Industry Research Resources Here
Private Equity Research: Process, Tools, and Best Practices
