Uncover Niches Your Competitors Are Missing

In today’s private markets, opportunity is uncovered by exploring what others overlook. Traditional sourcing tools leave that discovery process up to you, while also forcing you into rigid filters that limit your vision. But now, Grata’s flipping that on its head. With Grata’s new Agentic Search, start with any query, idea, or unformed thought and get instant guidance towards interesting adjacencies, niche sub verticals, and emerging markets you might otherwise overlook. Stop chasing crowded theses and start moving on the opportunities no one else is tracking.
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Whether you’re starting from scratch or refining a thesis, Grata’s Agentic Search unearths sub verticals you didn’t even know to look for.

Today, market opportunity is uncovered by exploring what others overlook. Traditional sourcing tools leave that discovery process up to you, while also forcing you into rigid filters that limit your vision. But now, Grata’s flipping that on its head. With Grata’s new Agentic Search, start with any query, idea, or unformed thought and get instant guidance towards interesting adjacencies, niche sub verticals, and emerging markets you might otherwise overlook. Stop chasing crowded theses and start moving on the opportunities no one else is tracking.

Current Grata client? Click here to experience Agentic Search in the platform today!

Start with a thought

Type a freehand idea without worrying about structured filters or perfect phrasing.

A screenshot of the Grata platform displaying its Agentic Search feature. On the left, the user has input into the chat box, "I'm interested in companies operating in adjacent markets to Oura, but I want them to do more than just fitness tracking." The agent interprets the search, responding with, "The is looking for wearable and biometric monitoring companies that go beyond basic fitness to deliver deeper health insights like sleep, stress, recovery, women's health, or clinical use cases. Would you like to look at adjacent opportunities?" The AI agent presents quick suggestions including, "Companies offering clinical-grade wearables for remote patient monitoring and chronic condition management." On the left of the screenshot is a list of more than 2,500 companies in the space.

Unearth the unexpected

Get accurate results fast, along with additional suggestions you might not have considered.

A screenshot from the Grata platform showcasing the newest feature: Agentic Search. On the left side, Grata's AI offers quick suggestions: Companies offering clinical-grade wearables for remote patient monitoring and chronic condition management; Platforms combining continuous biometric sensing with mental health or stress resilience programs for employers; Fertility and women's health wearables that provide cycle insights, temperature trends, and longitudinal wellness data. On the right side is a list of more than 2,500 relevant companies.

Refine & discover

Drill into adjacent sub-verticals and uncover hidden pockets of opportunity with minimal effort.

A screenshot of the Grata platform. From the agent's quick suggestions, the user has selected "Fertility and women's health wearables that provide cycle insights, temperature trends, and longitudinal wellness data." After interpreting this search, the agent responds, "This centers on fertility and women's health wearables offering cycle insights, temperature trends, and longitudinal wellness data beyond basic fitness. Would you like to look at adjacent opportunities?" The agent offers these quick suggestions: At-home hormone testing platforms integrated with wearable data; Digital therapeutics for menstrual health and menopause case; Maternal health monitoring solutions for pregnancy and postpartum. On the right side of the screenshot is a list of more than 2,500 relevant companies.

Get inspired

With agentic search, the possibilities are endless; each query sparks fresh ideas, helping you continuously uncover new emerging segments to explore.

A screenshot of the Grata platform. In the chat box, the AI agent says, "Focusing on companies delivering pregnancy and postpartum monitoring -- ranging from at-home prenatal and fetal monitoring to remote postpartum vitals and recovery support. Would you like to look at adjacent opportunities?" The agent offers quick suggestions: Infant and neonatal monitoring devices used at home after discharge; Lactation and pelvic floor digital therapeutics supporting postpartum recovery; Chronic condition management for pregnancy complications such as hypertension or diabetes." On the right side of the screen, nearly 19,000 companies are returned in the search.

As markets evolve faster than ever, having a tool that gives you an edge isn’t just helpful—it’s essential. Agentic Search arms your team by surfacing nuanced markets before they hit the mainstream and equipping you with differentiated insights. Whether you’re exploring new spaces or sharpening an existing thesis, Grata ensures you’re never limited by what you don’t already know. Try it for yourself – get started with Grata today.

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