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See the Structure of Your Market.

Understand ownership concentration, market density, and whitespace opportunities through complete, verified market coverage.

See What You’ve Been Missing
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See the Full Picture of Your Market

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Understand ownership concentration

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Define meaningful segments

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Identify whitespace opportunities

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Build the most complete market view.

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Trusted by over 1,000 global customers, 35 of the top 40 firms, and 9 of the top 10 management consulting firms

MARKET FRAGMENTATION

See the structure of your market

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Define

Define your market using keywords, industry classifications, or your lists.

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Identify

Understand ownership concentration, leading players, and market share dynamics.

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Uncover

Surface fragmented segments, acquisition opportunities, and underserved areas of the market.

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WHY CUSTOMERS LOVE GRATA

Customer Testimonials

"It's both for market mapping—for example, understanding the POS market in Sweden—and for origination. We generate a long list of targets and then enrich that list with details about the players before narrowing down to the most relevant companies."

"I use Grata primarily for opportunity analysis—understanding market maturity by looking at who’s in a space, their profiles, size, and maturity. Talking to one company often exposes an opportunity, and then I use Grata to explore the broader universe of companies, preemptively identifying targets before a call."

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From founder-owned businesses to PE-backed software companies and everything in between, Grata helps deal teams build a more complete understanding of the markets they pursue.

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Frequently Asked Questions

Understanding ownership concentration helps teams identify fragmented markets, assess consolidation opportunities, and prioritize sectors where sourcing efforts are most likely to uncover attractive targets.

Fragmentation data is entirely customizable based on the market that you define. Any filter you add to your market will generate a completely new view of fragmentation data.

Fragmentation helps teams understand ownership concentration, competitive density, and investor activity across a market, creating a more complete view of where opportunities exist and how competition is evolving.

Check out additional Market Fragmentation resources here

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Build a more complete

market view.

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